a compilation of products, furniture, jewelry, architecture and artists that float our boat.
eye
candy

Tuesday, November 02, 2010

Nike Grid - Run for Data



We're not big running fanatics over here. In fact, I pretty much hate running. But the Nike Grid project takes data from people's runs and makes an interesting game out of it. In London, neighborhoods are divided with phone booths. First, you setup a unique ID number. Second, you dial your ID as you pass through the phone booth waypoints. Third, Nike puts together interesting visualizations on the data collected, like the video up top.

No comments:

Post a Comment

We've been getting some spam comments in the past few months, and so have turned on comment moderation, but if you are a real, live person not touting drugs, we'll get your comment up, asap! Also, comments left under user names that are obvious spam keywords (some recent ones: dining room tables, organic baby cribs) will be deleted. Thanks!